Independent Research: Music Experience and Behaviour in Young People

The University of Hertfordshire carried out research into ways in which young people aged 14-24 engaged with music.

Although a little out of date this research still makes interesting reading for me.

  1. The computer is no longer the main entertainment hub.
  • I found this interesting, however I was not surprised by this as I am aware of the advances in technology which allows people to listen to music on there phone. However, I most commonly use my laptop to listen to music through youtube and spotify.   
2. Digital Music collections are still huge
  • This was surprising as I would expect that mp3's and iPods would have much larger collections amongst younger people today. However I still find myself listening to music through software such as youtube and spottily
3. There remains a clear value gap 
  • There is a disconnect between the money spent on music and the substantial popularity. This is surprising as I would of though that more investment would be made into a popular industry. However I'm not surprised as I think the advances in digital technology have meant that they will spend less money on the cd pack such as casing.



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