Although a little out of date this research still makes interesting reading for me.
- The computer is no longer the main entertainment hub.
- I found this interesting, however I was not surprised by this as I am aware of the advances in technology which allows people to listen to music on there phone. However, I most commonly use my laptop to listen to music through youtube and spotify.
2. Digital Music collections are still huge
- This was surprising as I would expect that mp3's and iPods would have much larger collections amongst younger people today. However I still find myself listening to music through software such as youtube and spottily
3. There remains a clear value gap
- There is a disconnect between the money spent on music and the substantial popularity. This is surprising as I would of though that more investment would be made into a popular industry. However I'm not surprised as I think the advances in digital technology have meant that they will spend less money on the cd pack such as casing.
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